Carl G. KlineCarl G. Kline, MBA, Ohio University, is CEO of
OpenRoadHosting
and several Internet stores. He has been a consultant for many years. Prior to this he held executive
positions in several Fortune 100 companies. Mr. Kline, an authority
on Web marketing, is a Certified eCommerce Specialist and writes articles and books.
Links & Sites
Making Money on the Internet!
by Carl Kline, MBA
You have an online store for one reason: to make money. ShopSite was designed from the ground up with that in mind. That is why more small-to-medium-sized businesses rely on ShopSite than any other Internet commerce product.
With ShopSite, you can create an online store or commerce-enable your existing site in a matter of minutes--without installing anything on your local machine. No other product can match the unique combination of powerful features and ease-of-use that ShopSite offers!
ShopSite is consistently the innovator of new features for e-commerce products in our market, such as the Store Setup Wizard, Digital Coupons, Associates, Inventory Tracking, and many others.
Re-keying those products into your online store could take a lot of time--and money. Simply save the products in tab-delimited file - any database or spreadsheet will do this. Use ShopSite upload wizard to import the data into your store. Within a few minutes, a thousand products are part of your online store. All you want to do is type in the new price for the products, not scroll through all the information for each product, clicking NEXT endlessly just to get to the information you need.
With ShopSite PowerEdit, you can simply highlight the products you want to edit, choose to edit price, and then type in the price for each of the twenty products. With just a couple clicks your store is updated with the new information. (By the way, this is possible for any ShopSite field!) Instead of changing the price for each product individually, simply use ShopSite Universal PowerEdit feature to change the price of all of them at the same time. You simply highlight all the wigs, select to edit universally, and then type in the sale price (say 20% off). ShopSite automatically calculates the sale price, updates the pricing, and even displays a customizable sale graphic if you like. You type the sale price in once, and all 50 products get updated.
ShopSite makes it easy to find just the record you are looking for. Using ShopSite, you can search through the names, SKUs, product descriptions, etc. in your store to find that one product you need. With ShopSite Direct Media Upload feature, you can upload graphics from your hard drive into your store. Once a graphic is in your Media Library Manager, you can easily view it, change attributes, and assign graphics to products or pages. You can even save some time and FTP the media files directly to the media directory using any standard FTP program. ShopSite makes it easy to get a snapshot of your stores success.
Using just your browser, you can get detailed reports on sales, page hits, traffic summaries, as well as reports on where customers are coming from as they enter your site. This is all available 24/7 in real time. ShopSite makes it easy to view your orders securely from any computer--all you need is a browser. And to help you integrate your online business with your existing business systems, you can securely download your order information from your ShopSite store and import the data into any offline database or program such as Excel, FileMaker, or QuickBooks.
How about limiting sales so that you do not oversell a limited-edition product or one that you do not want to reorder? ShopSite inventory tracking module can do that for you, and can even send you e-mail messages when stock of a product is low or out. It also can prevent customers from ordering.
The first time you use ShopSite, the ShopSite Store building Wizard will help you enter products, create pages, and set up your store for commerce. Within a few minutes you can have a simple store ready to take orders.
With ShopSite you do not have to start from scratch. Simply open up your existing page in the Web editing program of your choice (Dreamweaver, GoLive, NotePad, etc.) and drag or paste order buttons from ShopSite directly onto your existing page. Within a matter of minutes you can have your existing Web site ready to take orders.
Send an email to Mr. Kline with your phone number and the best time to call to discuss getting into eCommerce.
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